Job Description
The Market Research Analyst is responsible for collecting, analyzing, and interpreting market data to help businesses understand customer behavior, market trends, and competition. The role supports decision-making in marketing, product development, and business strategy.
Responsibilities
• Conduct market research using surveys, interviews, and data sources
• Analyze customer behavior, trends, and competitor activities
• Collect and interpret large datasets and market statistics
• Prepare reports, charts, and presentations for management
• Identify market opportunities and business growth areas
• Monitor industry trends and consumer preferences
• Analyze customer behavior, trends, and competitor activities
• Collect and interpret large datasets and market statistics
• Prepare reports, charts, and presentations for management
• Identify market opportunities and business growth areas
• Monitor industry trends and consumer preferences
Skills & Qualifications
Experience Required
0–1 years
Required Skills
Communication skills
Critical thinking
Data analysis (Excel/BI tools)
Market research techniques
Report writing
Languages
English
Education
Diploma
Degree (Undergraduate)
Benefits
House Rent Allowance (HRA)